
Posted08/06/2026
Written ByYepi Muhamad
JPMorgan says Strategy’s recent sale of 32 Bitcoin may be small in value, but it has raised new concerns in the market. The bank believes the move could spark questions about whether Strategy might sell more BTC in the future to finance its preferred stock dividend obligations.
Strategy, formerly known as MicroStrategy, reportedly sold 32 BTC to help fund preferred stock dividend payments. While the amount is relatively insignificant compared to the company’s total Bitcoin holdings, the transaction has attracted attention because Strategy has long been associated with a long-term Bitcoin accumulation strategy.
According to available data, the sale was conducted to support preferred share distributions. JPMorgan noted that the transaction has little direct impact on Strategy’s Bitcoin reserves, but carries psychological significance because it challenges market perceptions of the company’s commitment to never selling its BTC holdings.
Investors are less concerned about the 32 BTC already sold and more focused on the possibility of future sales if Strategy requires additional U.S. dollar liquidity to meet its dividend obligations.
JPMorgan estimates that Strategy’s current U.S. dollar reserves are sufficient to cover dividend payments for only about 6.3 months. As a result, the investment bank has shifted its stance on digital assets from bullish to more cautious.
The bank believes the direction of the crypto market in the second half of the year will largely depend on two key factors. First, how Strategy finances its annual dividend obligations, which are estimated to total around $1.7 billion. Second, whether the CLARITY Act can be passed in the United States this year.
JPMorgan now places the likelihood of the CLARITY Act’s approval at below 50%. The ongoing regulatory uncertainty could weigh on market sentiment, particularly as institutional investors continue waiting for clearer rules governing digital asset market structures in the U.S.
On the other hand, BTCTOP CEO Jiang Zhuoer believes Strategy is unlikely to engage in significant net Bitcoin sales. He argues that the company has strong incentives to maintain its reputation as one of the largest Bitcoin holders and remain aligned with its long-standing “never sell BTC” narrative.
According to Jiang, even if Bitcoin were to fall to $30,000, Strategy’s leverage ratio would likely rise only from around 5% to approximately 10%. At that level, balance-sheet pressure would still be insufficient to force aggressive Bitcoin liquidations.
He also believes Strategy’s STRC interest-payment strategy remains financially coherent. Under this approach, the company could sell low-cost-basis BTC early to realize accounting gains used to cover STRC interest payments. Meanwhile, proceeds from newly issued STRC securities could be redeployed into additional Bitcoin purchases, allowing the company to maintain a net-buying narrative.
Strategy’s actions are being closely watched because the company has become one of the most prominent symbols of the corporate Bitcoin treasury movement. Any shift in its BTC management strategy could influence market perceptions of public companies that use Bitcoin as a primary reserve asset.
Although the sale of 32 BTC has little direct effect on Bitcoin market liquidity, its impact is more significant at the narrative level. Investors are beginning to reassess whether Strategy’s Bitcoin holdings are truly intended for the long term or whether they may be used more flexibly to meet corporate financing needs.
The key takeaway is that Strategy’s biggest challenge may not be Bitcoin’s price volatility itself, but balancing its commitment to Bitcoin accumulation, dividend payment obligations, and access to fresh capital. As long as the preferred-share market remains strong, the company may have room to preserve its net-buying narrative. However, if liquidity conditions deteriorate, pressure on its Bitcoin reserves could once again become a major concern for investors.
More broadly, this development suggests that Bitcoin-based treasury strategies are entering a more complex phase. Investors are no longer focused solely on the amount of BTC a company holds, but also on its liabilities, financing costs, and ability to maintain market confidence over the long term.